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Perms are great options for those who have straight hair and want some body or curl. But if you're going all in and getting that perm, you want it to last. Here are our tips, tricks, dos, and don'ts for maintaining those curls after you get your perm. What is a perm? A perm (or permanent) is a process that changes the texture of your hair to a permanent wave or curl using chemicals and heat. They alter the structure of your hair by breaking the bonds that determine your natur

In honor of Hyaluronic Acid Day on January 21, we're taking a look into this widely-used skincare ingredient. What is hyaluronic acid? How can it help your skin? What are the best ways to use it? We've got the answers to all these questions and more. What is hyaluronic acid? According to the Cleveland Clinic , hyaluronic acid is "a gooey, slippery substance that your body produces naturally." It's been found in the joints, eyes, and skin. Hyaluronic acid has many functions i

You didn't think we'd forget those of you with straight hair, did you? Straight hair needs love too, just like curly and wavy hair. (Want...